01Direct marketing
Trained people inside the store, not an ad on a screen.
- Placement in high-traffic retail
- Product certification before day one
- Daily coaching in the field
Veteran-founded · Oklahoma City
Trained people.Real conversations.Growth you can measure.
We put trained people in front of real customers, connecting your brand to buyers in person and turning those conversations into acquisition, loyalty and measurable growth.
“Performance is the only proof.”
Vince Price · Founder
450+
Representatives deployed
10,000+
Customers engaged
98%
Client satisfaction
2
Markets running this quarter
Trusted by industry leaders
Clients
Home services, retail and consumer brands that judge a partner by what comes back from the field.
Home services
Retail and telecom
Consumer product
Home improvement
Retail and technology
Retail
Community and eventsClient trademarks shown as social proof · LeafFilter · AT&T · Primo Water · Jacuzzi · Apple · Smile Direct Club · Autism Spectrum Disorder Foundation
Veteran-founded
U.S. Navy discipline, applied to the field.
Show up. Run the plan. Report the number.
Partnerships
National brand partnerships
Campaigns run for recognized home services, retail and consumer brands.
Leadership
4+ years
Combined leadership experience in field sales and market development.
The five-step growth framework
Step 01 / 05
01
Brand discovery
We learn the product like we own it before anyone speaks for it.
Positioning, margins and objection mapping
Ideal-customer profile built from field data
Compliance and brand-voice guardrails
02
Retail placement
Your brand goes where the buyer already is, not where it is convenient.
Territory and footfall analysis by market
Venue partnerships and placement negotiation
Coverage built around peak hours
03
Face-to-face engagement
Trained representatives holding real conversations, every day.
Certified product and compliance training
Daily field coaching and quality review
Scripts that adapt to the customer, not the clock
04
Performance tracking
Every conversation is logged, attributed and reported.
Per-rep, per-location conversion reporting
Cost per acquisition against target
Weekly review with your team
05
Growth and scale
What works in one market becomes the blueprint for the next.
Proven playbooks replicated market to market
Recruiting and leadership pipeline
Retention programs that protect the base
Oklahoma CityNobody cares what you meant to do. They care what got done.
Our leadership
The standard starts at the top.
Founder and leadership
Vince Price
Founder and Chief Executive Officer · U.S. Navy veteran
Nobody cares what you meant to do. They care what got done.hr@priceperformancegroup.com
Vince Price grew up in Lafayette, Indiana, and learned early that talk is cheap and results are not. He carried that into the U.S. Navy, where the standard was plain: show up on time, and do the job whether or not anyone was watching. Nobody asked what you meant to do. They looked at what got done.
After the service he moved into field sales and got his first real test on the LeafFilter launch team in Indianapolis. He did not start in leadership. He earned it by doing the work himself, then teaching the people around him to do the same. That market had never heard of the brand when he arrived. It knew the brand by the time he left.
He founded Price Performance Group to run that play again, on purpose and at scale. The method has not changed: put trained people in front of real customers, report exactly what the field produced, and build the next leader while the work is getting done. Vince still calls the morning meeting. He is still in the field. The standard the company runs on is his, and he is the one who refuses to let it slip.
- 01U.S. Navy · Lafayette, Indiana
Show up on time. Hold the line.
Learned in uniform, and still the first thing anyone here is taught. The morning meeting starts when it says it starts.
Every morning, the whole team - 02LeafFilter launch team · Indianapolis, Indiana
Never ask for a job you have not done yourself.
Field to leadership fast, because he could do the work and teach it. He helped build demand for a brand that market had not met yet.
Coaching in the field, daily - 03Price Performance Group · Oklahoma City, Oklahoma
Build the leaders who open the next market.
Founded to run the play again on purpose, at scale, and to build the people who will run the market after this one.
Oklahoma City, today
Still in the field. Still holding it.
Read the full storyOur services
Six services that carry a product from one location to full market coverage, each run by people we trained ourselves.
Services
01
02Customer acquisition
Where your customers already gather.
- Home shows, fairs and community events
- Qualified appointments, not leaflets
- Follow-up booked on the spot
03Strategic outreach
A market that has never heard of you.
- Territory mapping and venue access
- Local recruiting and training
- Launch and daily management
04Brand representation
Your standard, held in person.
- Brand and compliance certification
- Voice and conduct guardrails
- Quality review on every shift
05Recruitment and team build-out
A team that still holds up after launch week.
- Local recruiting and screening
- Training to your standard
- Leaders promoted from inside
06Measurable reporting
Every conversation, counted.
- Conversion by rep and location
- Cost per acquisition against target
- Weekly review with your team
The team
The people who hold the standard.
Leadership works in the field rather than above it. Every campaign manager here was trained by someone doing the same job.
Our team
- CEO
Vince Price
Founder and CEO
Ben
Campaign Manager
Bryan
Campaign Manager
Kamiya
Campaign Manager
Noah
Campaign Manager
Join the program
Want to be trained by someone who has actually done it?
We hire for character and coach the rest. Apply to learn the system that built a market from nothing, twice.
Start your careerNow enrolling in Oklahoma City
Two minutes to applyNo industry experience requiredWe reply to everyone
- 01Week one, you start here
Retail Sales Associate
The face of the brand in retail and event locations, trained every day on the system that makes it work. No prior experience required.
- 02Earned on performance
Sales Manager
Train, coach and hold the standard for a team of your own, while still producing in the field yourself.
- 03The role we build toward
Market Director
Own a market, then open the next one with the launch playbook that opened this one.
Our specialty
Taking brands into markets that do not know them yet
Most firms help you reach the audience you already have, more efficiently. We do the harder thing: we introduce your brand to people who have never heard of you, and turn them into customers.
The trade you are making
You stop buying attention. You start buying customers.
- Instead of impressions, reach and frequency
Conversations, appointments and sales
- Instead of a campaign that stops when the budget does
A trained team that stays in your market
- Instead of attention rented from a platform
Trust earned in person, and kept
- Instead of a monthly report on activity
Results by rep, by location, by week
We have done this before
Indianapolis was not a test. It was a build. We know what week one looks like, what week six looks like, and how to get through the part in between.
The doors are already open
Established retail and event relationships mean your brand starts selling immediately instead of spending a quarter getting access.
Scale at your pace
One location or the whole metro. We staff and expand as fast as you are ready, and not one step faster than we can train.
We get called in for
The trade you are making
Hover any card to turn it over. One side is what the industry has been selling you. The other is what actually arrives.
What you get instead
The industry sellsImpressionsTurn
You getConversationsOne customer, one certified rep.
The industry sellsReachTurn
You getFieldsRetail aisles and event halls, worked in person.
The industry sellsAwarenessTurn
You getSalesCounted and reported every morning.
The industry sellsBrand liftTurn
You getMarketsFrom unknown name to first choice.
- Impressions
- Conversations. One customer, one certified rep.
- Reach
- Fields. Retail aisles and event halls, worked in person.
- Awareness
- Sales. Counted and reported every morning.
- Brand lift
- Markets. From unknown name to first choice.
The fieldShow up. Run the plan. Report the number.
Testimonials
A client, a consultant and a customer. Their words, on the record.
Testimonials
The targets are clear, the training is real, and the team delivers consistently. We have hit numbers most programs never touch.
Questions
What people ask us first.
Send anything that is not answered here. You get a straight answer from someone who runs the campaigns, not a form reply.
Frequently asked questions
We represent brands in person. Our representatives work retail locations, home shows and community events, running launches, activations and customer acquisition campaigns. We are measured on what the field actually produced.
Next step
Let's talk about your market
Tell us what you are trying to build and we will tell you straight whether we are the right partner for it.
We reply within two business days. No pitch deck required.